We all know that UK spending on games has skyrocketed during the pandemic, with charts, publishers and developers all stating big gains. But the latest figures, from UK bank accounts, pin that boom at a whopping 71 per cent year on year. The figure is taken from the lockdown period, from mid-March to the start of July, and comes from Cardlytics, which draws its data from 22m UK bank accounts, covering around 1 in 4 accounts.
Research & Insights
Welcome Karim Temsamani as CEO of Cardlytics
Today is my first day at Cardlytics, and I am raring to get started! The outpouring of support and warm welcomes I have received to date from clients, partners, employees, and investors has been nothing short of amazing, and I look forward to connecting with everyone personally in the coming days. In terms of how […]
Insight: Casual Dining bucks category trend when it comes to in-restaurant dining
Small Bytes: Your serving of bite-sized analytics for your business With inflation at an all-time high, have consumers shifted their dining behaviors? Cardlytics has the purchase data to uncover the most relevant insights within the Restaurant category and beyond. Does Third Party Delivery’s continued growth indicate a more permanent post-pandemic prioritization of ease & convenience? […]
Convenience Food Purchase Insights vs. Traditional QSR
Convenience stores have been stealing food share away from QSRs. Our data shows a slow and steady increase in convenience food share, aligned to a similarly slow decrease in share against the QSR category (convenience share is up +3pts from 2019). This could be the case due to quicker meal prep time and variety of food […]